YouTube’s rental service, which was initially launched in the US last May, allows YouTube users to rent feature films with their online video service. Last month, YouTube rolled out the service for Canada and today they added their third market – the UK.
Matteo Vallone, the YouTube Business Product Manager, announced the rental service’s expansion in a blog post today:
“Britain has a long history of cinema, starting from the first moving pictures being developed on celluloid film in
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